MISSION

TRANSFORMATION INTO A LEADING COMPANY IN SALE AND DISTRIBUTION OF ELECTRICAL SUPPLIES AND MAINTENANCE, WORKING ACCORDING TO THE HIGHEST INTERNATIONAL QUALITY LEVELS, CONTINUING TO RESEARCH AND SATISFY THE RENEWABLE NEEDS OFCUSTOMERS, PROVIDING DISTINGUISHED PRODUCTS, REACHING A PROMINENT POSITION LOCALLY AND REGIONALLY, HORIZONTAL AND VERTICAL EXPANSION, CONTINUOUS DEVELOPMENT, AND OPTIMIZING THE AVAILABLE RESOURCES AND MATERIAL AND HUMAN RESOURCES.